Maximising Your Time-img

By Mark Creedon

Maximising Your Time

The starting point to achieving financial freedom is time freedom. We always want to be sure we’re making the best use of our time because, at the end of the day, time is money.

We’re going to focus on how to plan your time to create room in your business and freedom for yourself. So, how do we start maximizing our productive hours? We analyze all the areas that are wasting our time.

We all experience different mindsets throughout the day, from winding up to winging down, but really, our time can be divided up into two overarching categories – positive time, and negative time, which as I’m sure you’ve guessed, depends on how productive our time. Within these categories are four basic types of wasted time:

1. Unplanned time.
2. Interrupted time.
3. Low-value time.
4. Wasted time.

To expand on these, let’s go through some of the major timewasters that I’m sure we’re all guilty of falling into.

Here are the 4 biggest timewasters:

1. Social media.

For many of us, social media plays a huge role in our business, and that’s great! Social media has become a tool for engaging with clients, generating new leads, and even converting those leads! But it’s also full of tempting distractions, and it’s all too easy to find yourself suddenly watching a mindless video compilation of dogs chasing birds instead of being productive.

2. Streaming movies and shows.

Don’t get me wrong, there’s absolutely nothing wrong with kicking back and watching a movie or a few episodes of your current binge. But think about the turning point when relaxing entertainment becomes wasted time. Maybe you’re spending too much time trying to decide what to watch, or maybe you’re watching films you’ve already seen (more than once, even).

3. Phone and email.


If you’re not already batching your communications, now is the time to introduce it. Dedicated time to answer emails and phone calls and stick to those parameters. Keep your communication lines open only within your allocated timeframes. It’s okay to set these expectations, and it’s even better to be upfront about it! Consider setting up an automated message, either your voicemail or an auto-reply email, that says you’ll respond within your batched timeframes.

Hot Tip: Use the priority feature on your email account to stay on top of all your emails and prioritize the time you take to respond to them. Anything marked as “not important” can probably be deleted. Voila, time saved!

4. People.

Take control of your time by deciding when and how much time you spend responding to other people’s requests. You decide when you interact with other people and don’t be afraid to ask for a rain check when you need it. When it comes to dealing (politely) with interruptions from other people, there are four helpful coaching questions you can ask to help limit others from wasting your time:

A. What’s on your mind?
B. What else?

“Quick questions” aren’t always quick, they can easily turn into wasted time. Skip to only the important bits.

C. What’s your challenge?

Find out exactly what outcome they’re expecting from this conversation.

D. What specifically do you need from me?

Gage what they expect from you and if you actually need to be involved at all.

To really dig into the ways we can maximize our time and eliminate wasted time, start at the beginning.

Your Morning Routine

If you win the morning, you win the day. Getting your routine right means your productivity is set for the day. Your morning routine should include some form of the following three aspects:

1. Get into the right headspace by doing some mental work. Maybe you start your day by reading, listening to a podcast, or meditating.
2. Get the body going with some movement you enjoy. Whether that’s going for a run, doing yoga, or playing a sport, starting your day with some form of movement generates endorphins and energizes you from the outside in.
3. Plan your day. Mapping out the structure for your day will set parameters for your time management and help you wrap your head around everything on your to-do list, so you don’t feel overwhelmed.

Note: The last thing you should do first thing in the morning is to check your emails. Instead, dedicate space for this in your daily plan.

Once you’re truly understood all the areas that are wasting your time and wrapped your head around a solid daily plan, you can cut out all the negative time from your day-to-day and really start making the most of every minute.


When you’re ready to build a business, not just a job, we’re here to help you

  • Do you know you’re ready for more, but tired of wondering how you’re going to grow your business?
  • Are you looking to cure your frustrations and isolation with a Real Community?
  • Are you tired of feeling like you’re doomed to playing small?
  • Are you tired of spinning your wheels and getting no traction?

Here are 4 ways we can help you:

  1. Grab a copy of a white paper I recently wrote: “The top 5 reasons why you need to join a Mastermind Group NOW” – click here to download it.
  2. Grab a copy of my book. It’s a road map to creating a business that doesn’t rely on you and you have a business & not just a job – click here
  3. Join the Business Mastermind group. It’s our new Facebook community where smart business people learn to get more income, impact & independence – click here
  4. Work with me and my team privately. If you would like to work directly with me and my team to take your business to a Level 3 Business… Just send a message to [email protected] and put the work “Private” in the subject line.

Mark Creedon

Mark Creedon is the founder of Business Accelerator mastermind by Metropole and business coach to some of Australia’s leading entrepreneurs – helping them build a true business, not a job.

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