6 Benefits of Coaching-img

By Mark Creedon

6 Benefits of Coaching

I was reading a newsletter from the talent software company Insala and came across this great article on the benefits of coaching.

We all know how coaching can benefit an organisation but this article goes one step further and looks at how including your team in the process can reap real rewards.

That’s how we run our mastermind program, giving our clients the opportunity to include their team, to invest in them and help them to realise their true potential.

Have a look at this article and ask yourself if you are doing what it takes to get the best from your people.

If you’ve ever been in a coaching relationship, you know that there are many benefits to being a part of the process.

The personal benefits of coaching are wide-ranging and can positively impact an individual’s career if they are engaging with their coach.

This process can help develop individuals across a wide range of needs and can even benefit them on a personal level.

Coaching has been known to boost confidence, improve work performance, and build effective communication skills.

The benefits can be even more vast and specific to an individual.

Here are 6 benefits that coaching can bring to individuals in your organization.

1. Establish and act toward achieving goals

Coaching gives the individual an opportunity to define their career goals in a realistic way.

With the assistance of a coach, they can set these goals and then actively work towards them.

This will increase the likelihood that the goals will be achieved.

It is common for goals to be centered around two aspects of an individual’s career.

The first is building skill sets, and the second is the individual’s professional behaviour.

Coaching software allows the individual to record these goals and the organization to track the progress.

The individual is given checkpoints through the software to manage their goal achievement and that progress is reported directly to their supervisor, their coach, and the administrator of the program.

2. Increased level of engagement

Coaching engages participants with its unique one-on-one feedback and lots of encouragement.

When an individual becomes engaged with their workplace, they can contribute more effectively to the team and the organization.

This engagement also helps to increase 

retention rates and productivity, benefiting their careers as well as their overall organization.

The level of engagement individuals reach in their coaching relationships can be supported by coaching software.

This software can further increase engagement by giving the organization a way to frequently check-in on the relationship and drive the progress.

3. Safe Place to Gain Perspective

Having a coach gives the individual a safe space to go and talk through sensitive issues.

The coach is a third-party participant, and their ability to remain uninvolved but give guidance allows the coachee to gain perspective without feeling intimidated by someone within their own organization.

This is only made possible if there is a secure way for the coach and coachee to communicate.

Coaching software with direct messaging options allows that communication to take place.

Using the safe place for encouragement and development is important.

It allows for a more in-depth learning and higher levels of comfort with the skill.

Once the individual is comfortable with their skills, they can begin to use them in their careers and see the advantages they are gaining from their coaching relationship.

4. Deeper Level of Learning

Corporate coaching isn’t just about improving an individual’s skills in the workplace; it takes learning to an even deeper level.

Through coaching, an individual can learn more about themselves, find out how they are perceived by others, and improve on areas of their personalities that they are not satisfied with.

learn yourself

Further, coaching takes learning to a level beyond remembering and understanding.

The individual can take the skills presented by their coach and apply them in new situations within their safe learning space.

Application in various situations will solidify the skillset in the individual.

5. Build Personal Awareness

A coach can give their coachee ideas for ways to improve themselves, but more importantly they can help them become aware of their blind spots.

These blind sports are areas of the individual’s work or personality that they may not see, but that need improvement.

Once the individual is aware of these areas, they can work with the coach to begin improving them.

A great way to build personal awareness is through personality assessments.

These assessments are easily administered, and the results recorded, using coaching software.

Through building personal awareness, the individual can turn their unknown weaknesses into marketable strengths.

This personal awareness is an important confidence booster for individuals in talent development programs and can help in future roles.

6. Support for Improving Specific Skills

Having support for improving skills can be extremely beneficial.

Simply knowing that someone is there specifically to help goal achievement is an important part of progress within the coaching process.

As skill building is often the focus of coaching relationships, there should be specific emphasis on which skills to build so the coaching is efficient and directed.

These skills can include communication, delegation, conflict management, team building, and persuasion, and they can be managed with coaching software.

Guided support will make the coaching relationship successful in its objectives.

When you’re ready to build a business, not just a job, we’re here to help you

  • Do you know you’re ready for more, but tired of wondering how you’re going to grow your business?
  • Are you looking to cure your frustrations and isolation with a Real Community?
  • Are you tired of feeling like you’re doomed to playing small?
  • Are you tired of spinning your wheels and getting no traction?

Here are 4 ways we can help you:

  1. Grab a copy of a white paper I recently wrote: “The top 5 reasons why you need to join a Mastermind Group NOW” – click here to download it.
  2. Grab a copy of my book. It’s a road map to creating a business that doesn’t rely on you and you have a business & not just a job – click here
  3. Join the Business Mastermind group. It’s our new Facebook community where smart business people learn to get more income, impact & independence – click here
  4. Work with me and my team privately. If you would like to work directly with me and my team to take your business to a Level 3 Business… Just send a message to [email protected] and put the work “Private” in the subject line.


Mark Creedon

Mark Creedon is the founder of Business Accelerator mastermind by Metropole and business coach to some of Australia’s leading entrepreneurs – helping them build a true business, not a job.

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